Perfectly Mentored with Jason Portnoy

Adam Greenberg: The Power of Community & Strategic Partnerships

Jason Portnoy

As a brand, it's essential to have a great product, but equally important is the ability to build a genuine and relatable community.

In this episode of Perfectly Mentored Podcast,  Jason dives into the journey of Adam Greenberg, the founder of One Bone, a successful clothing brand that caters to hard-to-fit individuals. From mindset to community building, Adam shares his insights on what it takes to build a thriving brand and a loyal customer base.


Topics Covered:

  • Experiences in the music industry [00:24] 
  •  Building resilience [01:11]
  • Partner's experience in fashion [01:34] 
  • Importance of a brand mission [02:05] 
  • Prioritizing a great product and community [02:32] 
  • What One Bone stands for [03:13] 
  • Empowering the majority [04:06] 
  • Building a community as a priority [05:17] 
  • Community building and relatability [06:12] 
  • Connection through shared struggles [07:09] 
  • Being authentic in building relationships [09:04] 


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